To draw the attention of Brazilian society to the importance of tackling forced labor, the Institute for the National Compact for the Eradication of Forced Labor (InPACTO) has launched a nationwide campaign with the theme “Toda mudança começa com um olhar” (All changes begin with a glance). The launch of the initiative strengthens the importance of the National Day Against Forced Labor, on January, 28th. JBS is one of the Institute’s associates.
The objective of the campaign is to recall the importance of always having our eyes open in order to prevent violations of human rights, whether on farms or in cities, characterized as modern forced labor. The nationwide campaign seeks to raise awareness and catch the attention of consumers, workers, employees, suppliers and employers for possible signs indicating the presence of forced labor in production chains.
“As an associate, JBS affirms its commitment to tackling forced labor across its entire production chain. Among the initiatives that the company is promoting is the Transparent Livestock Farming Platform, capable of ensuring that its brands do not purchase cattle from farms with irregularities pointed out by public bodies and involving forced labor”, contends Liège Correia, Sustainability Director of Friboi.